Its name is Güntherska Hovkonditoriet and it's usually packed because it's one of the very few places where they make sandwiches with real bread (of course, they charge a fortune). But take a look at its entrance:
Yes, this dirty entrance, decorated with the filthy carpet and a broom is the entrance to the fanciest, most expensive cafe in Uppsala. Despite the fact that you are asked to pay 15 USD for a small soup or 12 USD for a loaf of bread, they can't find the money to keep it clean. In Sweden, we don't complain. We act ourselves. This is why the broom is there. Customers use it to clean the entrance while waiting in line!